Virtue
6in1 Styling Paste
Size 50 ml
Currently Out of stock
Styling cream with light hold, Alpha Keratin 60ku®, shea butter and chia seed extract, texturizing, defining and nourishing, ideal for short hairstyles.
Virtue’s proprietary Alpha Keratin 60ku® strengthens, softens, and smooths, while lightweight polymers create memory and hold, amplifying hair’s natural layers to leave it looking thicker. Suitable for men and women. All types of short or layered hair.
- Chia Seed-Derived Heat Protection Complex: Retains water in the hair fiber and forms a protective layer to protect against damage from heat styling tools without affecting ability to style.
- Fragrance- A revitalizing citrus blend of flowers, greens, stimulating spearmint leaf, and bright lemon essential oils.
Consumer perception study of 57 participants who used the product daily for 1 week:
- 92% of users immediately felt their style was easier to control and that hair looked healthier and more nourished.
- 91% of users felt hair looked more tamed without being weighed down after only 3 uses.
- Within one week, 96% of users felt their hair looked polished.
- 100% of users felt their hair was not brittle or crunchy within one week or use
100% Natural Bio-Based Styling Polymer: The first all-natural styling polymer. Provides humidity-resistant style retention for non-dulling, natural-looking, and natural-feeling hold.