New York City's very own fountain of youth.
Mario Badescu was a Romanian-born skin care specialist with a bold vision. Being both a chemist and a cosmetologist, Mario had a very unique perspective about skin care, appreciating both the chemical nature and complexities of the skin, as well as the desire and innate satisfaction and confidence that healthy, clean, radiant skin can give a person. Mario opened his salon in New York City in 1967 and began to develop his signature skin care product line. The effectiveness of these products and his unparalleled European-style facials did not remain a secret --- before long, Mario was rubbing shoulders with the most famous actors, actresses, and celebrities of his day, as they looked to his products and salon as New York City's very own fountain of youth. Mario Badescu spent many years doing research in his laboratory and testing his innovative products in his salon, and the result of his hard work can still be seen today. Our botanically-based skin care line remains as Mario crafted it so many years ago, expertly designed to keep your skin luscious and beautiful. We pride ourselves in still offering the same personal, customized skin care treatments that were Mario's patent offerings.