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Niche Beauty

Etat Libre d'Orange

Perfume is dead, long live perfume!

We proudly proclaim the birth of Etat Libre d’Orange, the Orange Free State — a newly emancipated territory, a land of licentiousness and seduction, where olfactory insubordination reigns supreme. Here, fragrance has been liberated from the traditional restrictions of the perfume industry, where even the most talented noses are subjected to the expectations of brands and are forced to conform to the demands of the marketplace. At Etat Libre d’Orange, perfumers are given complete creative freedom to play with their own personal fantasies and develop original, provocative scents. In this way, we return to the ideals of perfume – its carnal energy, sensual power, and the essential, erotic expression of the body and its desire.


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