Annemarie Börlind: Natural skincare with tradition
The heritage brand Annemarie Börlind has stood for high-quality natural cosmetics for decades. Headquartered in the Black Forest in Germany, Annemarie Börlind is deeply rooted in the local community and combines traditional knowledge with natural ingredients and innovative scientific findings to develop effective care products. The philosophy behind Annemarie Börlind is based on the idea that only what is suitable for consumption should be applied to the skin. This basic idea shaped the work of the company’s founder, Annemarie Lindner, who herself struggled with skin problems for many years. After conventional treatments failed to bring any improvement, she discovered the positive effects of a natural herbal mask while traveling. The visible improvement in her skin was the catalyst for her decision to study natural cosmetics intensively and train as a beautician.
Annemarie Börlind – family-run company with a focus on sustainable beauty solutions
In 1959, Annemarie Lindner founded the brand with her business partner Hermann Börner. The name Annemarie Börlind is an acronym formed from the two founders’ names. The company is still family-run today. The grande dame of natural cosmetics retired in 1998 and handed over the reins of the brand to her son. In 2013, the third generation of the Lindner family joined the company’s management team in the form of her grandson. To this day, Annemarie Börlind is committed to cosmetics that harness the pure power of nature – with local treasures such as Black Forest roses, local spring water, and a clear commitment to quality and sustainability. The brand offers high-quality products for every skin type:
- Skincare: Annemarie Börlind cosmetics include a wide range of cleansing and care products as well as facial oils that are specially tailored to different skin types. Natural ingredients such as aloe vera, sea fennel and rose extract, and deep spring water from the company’s own sources ensure gentle and effective skincare. Annemarie Börlind eye pads with hyaluronic acid provide intensive moisture care and can help reduce slight puffiness.
The cell-activating Smart Aging series from Annemarie Börlind Natuneo combines effective skincare, pampering wellness moments, and luxurious textures. The innovative Smart Aging approach can support the skin’s natural regeneration process, protect against free radicals, and minimize the signs of premature skin aging by activating the skin’s own regeneration mechanisms thanks to the PF⁴ complex developed and patented in Börlind laboratories.
- Anti-aging care: The Naturoyale Biolifting series from Annemarie Börlind combines luxurious care with innovative active ingredients such as botanical hyaluronic acid. Precious ingredients such as white truffle and Brazilian watercress can smooth wrinkles, firm the skin and provide intense moisture – ideal for demanding, mature skin.
Annemarie Börlind is committed to social and environmental responsibility. With its CSE (Certified Sustainable Economics) certificate, the brand demonstrates that sustainability is not just a trend, but a genuine commitment. In addition, the company is actively involved in environmental protection projects and fair working conditions throughout the entire supply chain. All Annemarie Börlind products are manufactured without genetically modified plants and contain no silicones or mineral oil derivatives.
Buy Annemarie Börlind at Niche Beauty
For many years, Annemarie Börlind has stood for high-quality, sustainable care that relies on natural ingredients and combines beauty with responsibility. The result is a perfect combination of effectiveness, sustainability, and a luxurious care experience. Order your favorite product from this traditional Black Forest brand quickly and easily and have it delivered directly to your door.
