Niche Beauty


The skincare line from Los Angeles was developed in 2020 by creative hybrid Pharrell Williams in collaboration with his long-time New York dermatologist Dr. Elena Jones. Their philosophy: simplicity, effectiveness and sustainability. The universal range offers a 3-step system of essentials with innovative formulas made from plant-based ingredients and state-of-the-art technologies. The label focuses on clean ingredients, an uncomplicated routine and environmentally friendly packaging. Skincare Made Simple.