AUREZZI

The European oral luxury brand from Stockholm, turning everyday routines into golden rituals. Founded in 2023 by Noel Abdayem — a visionary dentist and entrepreneur renowned for advancing sustainable oral health care through The Humble Co. and Dentme — together with co-founders Joakim Grip and Alexander Ruckemann, they believe that people’s everyday oral rituals can be beautiful, high-end, and focused on dental prevention. It’s not just about oral luxury – it’s about creating moments of reflection and treating yourself as your day commences or as it concludes.