Niche Beauty



Inspired by exotic white flowers she love during her youth in the tropics, Gaye Straza decided to create a scent for herself and called it kai fragrance. The first time she wore it, she was stopped by a beauty editor in New York City, asking where she could buy it. This convinced her to sell the parfum in her own boutique in Malibu/California and has since then many devotees including Jennifer Aniston, Julia Roberts, Charlize Theron, Reese Witherspoon, Jennifer Garner, Naomi Watts and others.