Niche Beauty
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NISHANE

For the Istanbul-based fragrance label, perfumes are a communication of their own. A language that can be clearer than words, and goes beyond them. Even the name is a statement and translates simply as symbol, brand or sign. Founded in 2012 by Mert Güzel and Murat Katran, this first Turkish niche brand is known worldwide for its unique perspective on perfume art. The fragrances are inspired by tradition, modern vision and the cosmopolitan metropolis on the Bosphorus. The refined portfolio offers exclusives for the self-confident.