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VITA LIBERATA

The brand was founded in 2003 by Alyson Hogg as a skincare line. Thanks to an interdisciplinary career and with an open mind, she began to research the formulations of self-tanning products in depth. Her vision was to overcome all limitations and achieve the most natural result possible with intelligent technology and the purest ingredients. Today, Vita Liberata stands for self-tanners that are skin-caring, quick-drying and odorless - just like being sun-tanned.

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Vita Liberata Tinted Tanning Mousse

An easy-to-apply, natural-looking tan that dries quickly - perfect if you don't want to wait around! Enriched with organic botanicals that soothe and moisturize, the formula provides a radiant, medium tan that lasts 4-7 days before fading evenly and slowly.

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Body Blur Medium

Discover the secret to flawless, radiant skin with Body Blur, the perfect makeup for the body. The moisturizing, skin-perfecting formula evens skin tone and reflects light for an instant flawless finish.

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Vita Liberata Tinted Tanning Mist

For a quick-drying, customizable and natural-looking tan, choose Vita Liberata's Tinted Mist. You decide how deep you want your tan to be: Apply a light layer for a subtle glow, or immediately apply a second layer to intensify the result.

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VITA LIBERATA
VITA LIBERATA
ADVOGANIC TECHNOLOGY

Advoganic stands for Advanced Organic. It is the acronym for the technologies that Vita Liberata has developed along the quest for the perfect tan to make organic botanicals work just as good, if not better, than conventional cosmetic chemicals.

VITA LIBERATA
VITA LIBERATA
SUNNY ASSORTMENT

Whether as a spray, mousse or make-up: a natural, individual tanning effect is guaranteed. Nourishing, pampering and a perfect choice to give the skin a sunny look.

VITA LIBERATA
VITA LIBERATA
NATURAL TANNED

All formulas use selected organic extracts to achieve the most natural-looking tan possible. They are all moisturizing, quick drying and odorless. Formulated to feel non-existent on the skin, they fade beautifully, just like a natural sun tan.