For 15 years, Niche Beauty has stood for curatorial instinct and a talent for spotting brands early and helping them grow. Here come the names behind the formulas you’ll want on your top shelf, from Westman Atelier’s effortlessly chic makeup to Rahua’s super clean haircare. We like? We love.
Missing Person
Heavy Cream Body Mist
Baby Cheeks Blush Stick
Vanilla Skin
Crystal Retinal 6
Eye Booster Concentrate
Exclusive
Lit Up Highlight Stick
Beauty Butter Powder Bronzer
Lip Expert Pro-Collagen
Exclusive
Nourishing Eye Cream
SMUDGE & CONTOUR LIP PENCIL
Exclusive
Face Cream
Soft Glass Lip Plumping Oil
SEAMLESS SKIN ENHANCING TINT
Exclusive
Ambient™ Lighting Edit Brush
Body Butter
Deodorant Roll-on
MOON SWIM BODY WASH
Exclusive
Sun Drops SPF 50
HydroBalm Tinted Lipstick
Lip Suede Matte Lipstick
Exclusive
Barrier Boost+ Rich Cream
Gold Lust Restorative Night Crème for Hair
DAYDREAMER BODY SERUM
Exclusive
Eclipse Lip Balm
ROUGE EXPERIENCE LIPSTICK REFILL
Exclusive
Ectoin Barriereschutz Feuchtigkeitscreme SPF 50
Longevity Serum
BODY OIL
Exclusive
Active Acids Exfoliating Mask
The Rich Cream
The Cream
BODY BUTTER GLOW
Exclusive
Resurfacing Compound
Exclusive / Editor's Choice
Dry Shampoo
SKIN SUEDE Melting Bronze Balm
Ectoin Repair Serum
Advanced Anti-Ageing Rich Cream
Supernatural Vitale Face Elixir
Exclusive
Glow Drops

