SUPER SETS WEEKEND: 20% off all sets with code SETS20
New: the 2026 BEAUTY GIFT GUIDE – free from 1.400 DKK
THE CLASSIC ADVENT CALENDAR is here – 26 beauty icons in one box
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Super Sets Weekend
The Classic Advent Calendar
Isima
The Ultimate Gift Guide
20% Super Sets Weekend
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New & Limited
Westman Atelier Holiday

A little glam is always a good idea! This eyeshadow palette combines sophisticated neutrals with a touch of festive sparkle.

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New Brand Alert
ISIMA by Shakira

The haircare line by the pop icon combines Latin American ingredients with smart technologies for curly hair.

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Just landed: NETTE

Founded in New York in 2020, the fragrance brand combines poetry with scientifically backed fragrance composition. We love!

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By Susanne Kaufmann

New: Body scrub with apricot kernel powder, lavender a alpine plant extracts to smooth, balance and hydrate the skin.

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The Lip Liner

Aime’s latest launch: A creamy lip liner for softly defined, conditioned lips and a semi-matte finish in 5 shades.

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Brand of the Week
Melumé Skinscience
Melumé Skinscience
Melumé Skinscience
Dr. Barbara Sturm Holiday Collection
Find the Perfect Shade
FOUNDATION & CONCEALER GUIDE

Makeup expert Loni Baur explains what really matters when it comes to undertones, color selection, and application.

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An exclusive beauty box with 26 surprises in elegant satin pouches.
THE CLASSIC ADVENT CALENDAR

Limited Edition featuring original products, travel sizes, and deluxe samples. The most beautiful countdown to Christmas!

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Clé de Peau Beauté
The New Era of Skin Regeneration

More than just repair: Clé de Peau Beauté's new Restorative Cream Supreme focuses on regeneration.

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Loni Baur's Fall Trend Forecast
FALL BEAUTY TRENDS 2026

The makeup expert reveals which colors, finishes, and looks we should keep an eye on this season.

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25 questions, two skincare experts, and clear opinions.
25 Questions with 25SEVEN

Skincare trends, SPF, and beauty sins: Sophia and Sarah from 25SEVEN tell us what our skin really needs.

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Discover your skin's internal clock.
RAESO: In Sync with Your Skin

Why the timing of your skincare routine is more important than you think...

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