Kevyn Aucoin 
The Individual Eyeshadow

This matte, buttery formula blends easily with minimal fallout for a fool-proof application. The Individual Eyeshadows are your makeup wardrobe staples - versatile, dependable, and timeless, like a tailored black blazer or your favorite pair of jeans. Inspired by Kevyn Aucoin’s signature shading and lighting techniques, these four ‘90s neutral shades were carefully chosen as the ultimate basics - the ones you’ll reach for every day and hit pan on fastest. These easy-to-use shadows can be worn alone or combined, perfect for both daily use and Pro Artistry looks. Use them for a wash of color, blending transitions, deepening the crease, or highlighting the brow bone. The application possibilities are endless, making them essential in any kit.

- High pigment with intense color pay-off

- Super-matte finish powders

- Creamy to touch

- Extremely blendable: no patchiness or mudiness

- Little-to-no fall out for a fool-proof, mess-free application

- Innovative formula developed by Pro MUAs

- Talc and mica free

- Vegan

- Singular wash of color: Swipe your favorite Individual Shadow across your lid using fingers or a brush, starting at the base of your lashes and working your way up into the crease with a fluffy brush. Blend leftover product under the eye for a perfectly blurred look.

- Highlight and enhance: Apply lighter shades across the lid to brighten and open the eye, or use under the brow bone to lift and highlight.

 - Sculpt and define: Blend medium shades into the crease and outer corner to add soft structure and contour the eye.

 - Deepen and dramatize: Layer deeper shades along the lash line or outer crease to add bold definition and create a smoky, contoured effect.

 - Multi-functional use: These shadows double as brow powders for shaping naturally full, defined brows.