Niche Beauty

IREN Shizen


Already the name of the label is expressive: IREN is a tribute to Irene Joliot-Curie, the second woman to have received the Nobel Prize in Chemistry, but also to have fought for the rights of women. Shizen (自然 - しぜん) is a Japanese philosophy that can be translated as the art of nature. Following traditional Japanese beauty rituals, IREN Shizen offers a selection of serums that inspire with a complex simplicity. The base of each formula is a rare hot spring water, of which there are only two in the world, transforming skin to its softest, silkiest and healthiest state. Inspired by Nature. Mastered by Science.