Niche Beauty
JOONBYRD

JOONBYRD

The London-based skincare line was founded in 2024 by renowned dermatologist Dr. Alexis Granite to redefine the concept of performance skincare. A New York native, Dr. Granite is a true global player: one of the first in her field to be licensed in both the US and the UK, she is consultant dermatologist at Sarah Chapman clinic. The brand name is inspired by her Persian roots – “Joon” means soul, spirit, and life. The portfolio unites clinical efficacy with sensuous fragrance notes. Skincare for Body & Soul.

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CONFETTI SKY HAND TREATMENT

Hand cream with Tripeptide Protein Blend, Hyaluronic Acid, Vitamin E, and notes of Chocolate, Coconut, Rose, Star Anise, moisturizing, brigtening, firming and regenerating, vegan

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DAYDREAMER BODY SERUM

Anti-aging body serum with Peptide Sapphire Complex, Squalane, Inulin, and notes of Cashmere Musk, Amber, and Jasmine, firming and toning, award-winning & vegan.

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KALEIDOSCOPE SMOOTHING BODY SERUM

Body serum with Blueberry Seed Oil, Licorice Root, Urea, Shikimic Acid, and Notes of Jasmine, Peony, and Cherry, exfoliating and smoothing, multi-award winner & vegan.

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LITTLE LOVE BODY LOTION

Body lotion with Hyaluronic Acid, Cocoa Butter, Niacinamide, Ashwagandha, and notes of Vanilla, Caramel, and Coffee, moisturizing, award-winning, and vegan.

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MOON SWIM BODY WASH

Shower gel with Hyaluronic Acid, Vitamin E, Inulin, Ashwagandha, and notes of Vanilla, Caramel, and Coffee, gentle cleansing and balancing, multi-award winner & vegan.

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SUNDAY SOFA BODY BUTTER

Body butter with Hyaluronic Acid, Rambutan Extract, Shea Butter, and notes of Vanilla, Lily, Chocolate, and Cardamom, moisturizing, multi-award winner, and vegan.

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VIOLET HAZE BODY SCRUB

Body scrub with Sugar, Chia Seed Oil, Niacinamide, and notes of Vanilla, Lily, Chocolate, and Cardamom, exfoliating and smoothing, multi-award winner & vegan.

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Science with Soul

Dermatologist-developed, mood-boosting body care formulated for meaningful results. Clinical skincare doesn't need to feel clinical to be effective.

Designed for Joy

A heaping dose of JOY is also infused into every Joonbyrd product, inspired by Dr. Alexis Granite's childhood memories of playing with her grandmother’s sweet-scented lotions and potions and the notion that self-care is a tool to connect and to empower.

Seriously Innovative

Inspired by years of clinical practice, Joonbyrd formulations are uniquely designed with a 360-degree view of skin health to deliver serious results.

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