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Sun Bum

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The brand from the USA was founded in 2010 in Cocoa Beach, Florida, by Tom Rinks and is now headquartered in Encinitas, California. It stands for authentic sun care, inspired by surf culture and beach lifestyle. The brand combines minimalist design – like its iconic woodgrain packaging and the gorilla logo “Sonny” – with sustainable values. Its vegan, cruelty-free products protect both skin and the environment. Work less, live more.

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