For 15 years, Niche Beauty has stood for curatorial instinct and a talent for spotting brands early and helping them grow. Here come the names behind the formulas you’ll want on your top shelf, from Westman Atelier’s effortlessly chic makeup to Rahua’s super clean haircare. We like? We love.
Missing Person
Exclusive
Heavy Cream Body Mist
Exclusive
Baby Cheeks Blush Stick
Vanilla Skin
Exclusive
Beauty Butter Powder Bronzer
Lit Up Highlight Stick
Eye Booster Concentrate
Exclusive
Crystal Retinal 6
Lip Expert Pro-Collagen
Exclusive
Face Cream
Sun Drops SPF 50
SMUDGE & CONTOUR LIP PENCIL
Exclusive
Nourishing Eye Cream
free beauty deal
Soft Glass Lip Plumping Oil
Ambient™ Lighting Edit Brush
HydroBalm Tinted Lipstick
SEAMLESS SKIN ENHANCING TINT
Exclusive
Body Butter
free beauty deal
The Peptide Serum
Deodorant Roll-on
free beauty deal
Lip Suede Matte Lipstick
Exclusive
MOON SWIM BODY WASH
Exclusive
Eclipse Lip Balm
Exclusive
ROUGE EXPERIENCE LIPSTICK REFILL
Exclusive
Resurfacing Compound
Exclusive / Editor's Choice
SKIN SUEDE Melting Bronze Balm
Exclusive
Gold Lust Restorative Night Crème for Hair
BODY OIL
Exclusive
Barrier Boost+ Rich Cream
DAYDREAMER BODY SERUM
Exclusive
The Cream
Ectoin Barriereschutz Feuchtigkeitscreme SPF 50
free beauty deal
Longevity Serum
Voluminous Dry Shampoo
Glow Drops
BODY BUTTER GLOW
Exclusive
Supernatural Vitale Face Elixir
Exclusive
Body Wash - Black Rose & Oud
Ectoin Repair Serum
free beauty deal
The Rich Cream

